WSI-certified consultant Chuck Bankoff explains how to enhance lead generation without spending time and money on increasing web traffic. Of course, we all like to see our website traffic grow, but it is really the conversions that count. Chuck talks us through a number of techniques to boost conversion rates. Why Increasing Conversions is Better than Increasing Traffic Increased traffic to your website may look good but, unfortunately, may not mean much to your business. The number you want to see increasing is your conversions, even if your number […]