Get Zapier and Google Spreadsheets working for you

Posted by on 22 Jul 2014 under Marketing, Online Tools

Zapier+GoogleSpreadsheets

At WSI we are always on the lookout for solutions that will help our clients get more value from the digital marketing campaigns we deliver. Measuring the results, not just in terms of number of leads, but also quality of leads, is an area that we’ve recently spent a lot more time working on – and unless clients have an established cloud based lead management system that’s well integrated with their website, it’s not always so straight forward to get that feedback… enter Zapier and […]

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Top Tools: Evernote

Posted by on 17 Feb 2014 under Online Tools

evernote

When I first started writing at university I actually used notebooks for ideas. I had a cheap A6 hardcover notebook that I kept in my back pocket and whenever an idea grabbed me, usually at the pub after the third stout, I would whip it out and jot down my brilliant and rather blurry ideas. For a while the A6 notebook worked out great, but it wasn’t exactly the sort of thing that impressed clients or other people. It was disheveled and rarely made a […]

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About Google Analytics – Part 2

Posted by on 28 Oct 2013 under Online Tools

google-analytics

How do I know if my website is really converting visitors into leads? In order to measure website performance effectively, goal tracking needs to be implemented in addition to the default implementation of Google Analytics. Goals are set up from within the Google Analytics account according to your website and business needs. A goal refers to any action taken by a website visitor that is deemed valuable. Examples of website goals includes: Filling in an online enquiry form Subscribing to a newsletter Completing an online […]

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Development Problems – Help is at hand

Posted by on 18 Oct 2013 under Development, Online Tools

stack-overflow

We’ve all been there, speaking as a Web developer. You’re developing a website and you’ve run into a problem that, despite your best efforts, you are unable to solve. So you decide to “Google it”. But sometimes, Google is not enough, you need a specific solution to a specific problem, you need someone to guide you through this problem, a personal touch, so to speak. Worry not, Stack Overflow is here to help. But what is Stack Overflow, I hear you ask. Well, rather than […]

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About Google Analytics – Part 1

Posted by on 03 Oct 2013 under Online Tools

google-analytics

Google Analytics is a comprehensive web analytics solution that is available to any business with a website. Once implemented, Google Analytics will immediately start answering some of your questions including: How many people visited my website? How long did they stay? How many pages did they view? How many of them returned to the website? Where are these visitors located (country, city, region)? What language do they speak? Did these visitors access my website on a desktop computer, mobile or tablet? What browser do they […]

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One second of the internet

Posted by on 20 Sep 2013 under Online Tools, Social Media

one-second

One second of the internet is a interesting site. This page simply presents its users with large, plain text, stating “In one second on the Internet there are…” and a arrow pointing downwards. Once you start scrolling, there are counters for everything from Twitter and Facebook to YouTube and Dropbox. These counters display the number of tweets, likes, videos watched and files uploaded since the site was loaded, there is also a counter at the top of the page displaying how many seconds the pages […]

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Work Smarter With This Nifty Screenshot Tool

Posted by on 10 Sep 2013 under Online Tools

awesome-screenshot

Just like a carpenter or a motor mechanic or a dentist need their trade tools to be able to do an effective job, everyone using a pc or desktop and accessing the internet to perform their ‘trade’, also needs the correct tools. In today’s high pressure world where everything must happen at a fast and furious pace, handing tools that save time, are essential. Capture, Annotate and Share. One such convenient add-on is Awesome Screenshots. Originally designed for use in Google’s Chrome browser, but Firefox […]

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